Stan Garfield
2 min readApr 4, 2024


Johel Brown-Grant specializes in using storytelling to create job stories, user journeys, and personas.

He has expertise in implementing knowledge strategies to map knowledge flows, uncover tacit knowledge, and foster an agile environment. Johel applies User Experience (UX) and design thinking methodologies to support product development, using service design to support innovation.

Johel is a storytelling strategist, UX architect, design thinking specialist, and knowledge management professional with extensive experience in enterprise learning, change management, and business storytelling. He speaks and facilitates workshops on the power of storytelling to teach, engage, empower, motivate, and connect learners, leaders, groups, and professional communities across diverse industries and professions. Johel has led important knowledge management and storytelling projects in government, corporate, and academic settings. In his current role at the U.S. State Department, he coordinates enterprise learning efforts across multiple departments.

A former Fulbright scholar, Johel holds master’s degrees in sociolinguistics, literature, and information and knowledge strategy from Universidad de Costa Rica, University of Pittsburgh, and Columbia University in the City of New York, respectively, and a doctorate in communication and rhetoric from Rensselaer Polytechnic Institute.

For more about Johel, see Profiles in Knowledge.


The Impact of Storytelling in Organizational Communications

Engagement Strategies to Strengthen Communities of Practice

Storytelling as Strategy: How Narrative Shapes Knowledge



Stan Garfield

Knowledge Management Author and Speaker, Founder of SIKM Leaders Community, Community Evangelist, Knowledge Manager https://sites.google.com/site/stangarfield/