How do I add formatting to LinkedIn posts?

Originally answered Aug 28, 2017

LinkedIn posts (short-form) do not allow any formatting. You have to simulate it with text characters, e.g., use hyphens for each line of a bulleted list, or add your own numbers to the start of each line of a numbered list.

LinkedIn articles (long-form) do allow text and image formatting. In the horizontal menu at the top of an article being edited, you can choose:

• Heading 1 (large), Heading 2 (medium), or Normal (small)
• Bold
• Italics
• Underline
• Numbered list
• Bulleted list
• Quoted excerpt
• Link

You can insert the following:

• Image — drop or upload
• Video — YouTube, Vimeo, and more
• Slides — SlideShare, Prezi, and more
• Links — Twitter, Instagram and more
• Snippet — of code

Images can be formatted by size and location on the page:

• Locate image to the left of the text
• Small-size image with no text next to it
• Medium-size image with no text next to it
• Large-size image with no text next to it
• Locate image to the right of the text